Salesian Lay Group Launches Earth-Friendly Products
Salesian Life Choices, a lay organisation that works to give young people a fair chance in life, has launched a range of local earth-friendly personal care and cleaning products. All profits will be used for its youth work.
Salesian Life Choices, a lay organisation under the Don Bosco ethos, has started a social enterprise called Nurturer, a range of local, affordable, earth-friendly personal care and cleaning products.
All the net profit generated by Nurturer will revert back to the work Life Choices does to support youth.
Since 2005, Salesian Life Choices has followed its passion of providing quality services to youth to tackle inequality.
It has had an impact on over 200000 lives with choices and not charity, and has continuously overcome obstacles, primarily the raising of capital.
In 2013, with the world in economic turmoil, the organisation nearly shut down. Through the experience and a period of self-reflection, Salesian Life Choices members were challenged to run themselves more like a business and generate their own income in order to continue giving Cape Town’s young people a fair chance in life.
Because they are on a mission to transform South Africa, they did not get fazed by the challenge. They believe that doing good is good business, and having already mastered the doing good part, took the next step of doing business.
That’s when the Nurturer earth-friendly personal care and cleaning range was established. Nurturer products’ ingredients policy is based on two factors: safety for people and the planet, and cost-effectiveness. The range of products includes items for personal care, kids’ care, zero-fragrance, home cleaning, water saving, and business cleaning.
The personal and kids’ care product’s ingredients are 100% natural plant-based, and the home and business cleaning products are environmentally friendly, biodegradable, and safely formulated. They are not tested on animals and all products are suitable for vegan use.
The range is manufactured locally in Cape town in an SABS-audited factory, and complies with international ingredients-safety lists.
Nurturer only uses packaging that can be recycled. For maximum recycling efficiency and to decrease plastic consumption, it has refills for all its products.
The Salesian Life Choices team is a multicultural and multi-religious group working with young people. The members believe that the human spirit is remarkably resilient—and that even in the worst circumstances, there is endless potential waiting to be freed.
They believe in working together with anyone who shares Don Bosco’s philosophy of life, whichever denomination they belong to.
Find out more about Nurturer at www.nurturer.co.za and join the movement by buying a product on Takealot.co
Erin Carelse
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